Senior Sem Analyst

JOB TITLE: Senior SEM Analyst Uplers is an award-winning MarTech company delivering end-to-end web, design, digital marketing, and email production services to businesses and agencies across 52 countries. Backed by a team of 520 digital experts, Uplers has served over 600 agencies along with over 100 brands including National Geographic, Amazon, Facebook, Disney, and 21st Century Fox With offices located in the USA, UK, Australia, and India, Uplers’ mission is to deliver amazing results & experiences to its clients. We take pride in investing in our people to grow their skill set in line with the demands of a modern global workforce. The exact responsibilities and the main duties of Senior SEM Analyst can be summarized as follows: Experience : 4 years ? Responsibilities •Managing and keeping track of ROI. Compiling regular spend reports for campaigns. •Ability to communicate effectively and confidently. •Understand the client’s business and work towards achieving their KPIs. •Weekly/fortnightly and monthly reporting of the accounts with data insights. •Be up to date with industry updates and experiments. •Drawing the strategies, executing, and analyzing profitability. •Coordination with the other teams to get the right assets and execution done. ? Skills •Ability to work independently and as part of a team. •Knowledge/experience in working in-house or agency working methodology and culture. •Ability to work flexibly and towards tight deadlines. •Highly proficient in MS word, Excel, and PowerPoint. •Experience with coding and conversion tracking will be an add-on. •Knowledge of PPC campaign management tools but not limited to: Google AdWords Editor, •Yahoo advertising platform, MSN Adcenter, Facebook ads manager & LinkedIn campaign manager. •Proven track record of management of paid search campaigns (Google, Yahoo, MSN), mobile paid search campaigns, GDN & shopping ads. •In-depth understanding of paid social campaigns (Facebook, LinkedIn) creation, drawing the strategies and analyzing the performance. •Working knowledge of tracking and analytics tools (GTM & GA). •Google Ads certifications with in-depth knowledge. •Expertise in Advance level Excel operation (Pivot Table, VLOOKUP Experience). •Self-motivated and confident. •Problem-solving and decision-making skills. Shift Timings: 7:30 AM - 4:30 PM