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Klarec Eyewear - Executive - Digital Marketing (1-5 Yrs) Pune (Online/Digital Marketing)

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Klarec Eyewear - Executive - Digital Marketing (1-5 Yrs) Pune (Online/Digital Marketing)
Company:

Klarec Eyewear


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Klarec Eyewear - Executive - Digital Marketing (1-5 Yrs) Pune (Online/Digital Marketing)

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Details of the offer

Develops digital marketing strategy, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition. - Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. - Designs, builds and maintains our social media presence. - Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed. - Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). - Identifies trends and insights, and optimizes spend and performance based on the insights. - Brainstorms new and creative growth strategies through digital marketing. - Plans, executes, and measures experiments and conversion tests. - Collaborates with internal teams to create landing pages and optimize the user experience. - Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints. - Identifies critical conversion points and drop off points and optimizes user funnels. (ref:updazz.com)

Requirements

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