Digital Marketing Manager

- Collaborate with Marketing Strategist to develop and execute internal and external marketing campaigns in support of business objectives. - Develop multiple executions that fall within the overall positioning and message, (examples include, but are not limited to: Sales support materials, Email, Online/Digital promotions, Thought leadership/Content, Marketing microsites, Print, Out Of Home, and Events). - Work with media and creative agencies to develop and execute multi-channel promotions (digital ads, interactive content, PPC keywords, microsite optimization, brochures, mailers, animation and videos). - Manage the content creation initiatives, working with senior management and copywriters to create unique articles supporting business objectives and advising on distribution outlets (web properties, publishing sites, social media). Person should be responsible for producing integrated marketing campaigns employing multiple channels and mediums including brochures and print collateral, digital and online advertising, microsites, email marketing, print advertising, charitable. Skills: Web Analytics, Campaign Management, Digital Marketing, Online Marketing, Internet Marketing, Viral Marketing, Sem Experience: 5.00-10.00 Years Education: Master OF Business Administration (M.B.A), Post Graduate Programme in Management for Executives (PGPX), PGDM