App Store Optimization Executive (Aso)

App Store Optimization Executive (Aso)
Company:

Sagenext Infotech


App Store Optimization Executive (Aso)

Details of the offer

Responsibilities:
Be in charge of Social Media Presence and Postings on all channels.
Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action.
Report audience information and demographics, and success of existing social media projects.
Designing strategies & rod plan for campaign.
Managing different paid campaign.
Platforms management.
Propose new ideas and concepts for social media content.
Works with marketing to coordinate ad campaign with social media strategy.
You will play an instrumental role as we seek to acquire new customers via our mobile app on.
Experience of optimising for mobile applications - Play Store and App Store.
On-page (Keyword planning, Title, Description, etc.) and Off-page activities for Play Store and App-Store.
Thorough understanding of Developer Console and App related metrics.
Working on paid app related tools such as Sensor Tower, App Annie, etc.

Requirements:
Must have minimum 1 year experience in Mobile App marketing, App Store optimisation (ASO) and app install campaigns on organic, various paid and owned media like Google, Facebook, Apple Search Ads etc.
Should have a fair understanding of Google Analytics and other popular tools for mobile attribution, acquisition and re-engagement.
Prior work experience in ASO ( app store optimisation & seo) .
Demonstrable experience with an SEO and SEM.
Experience implementing and optimising Google Adwords campaigns.
Hands on experience with ASO tools and practices.
Excellent verbal and written communication skills.
Strong analytical and project management skills.
Knowledge of online marketing and good understanding of major marketing channels.
Positive attitude, detail and customer oriented with good multitasking and organisational ability.
Fluency in English (both written and verbal).
Bachelors in Communications, Marketing, Business, New Media or Public Relations.

This job was posted by Bhavana Dixit from Sagenext Infotech.


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Area:

  • IT - Information Technology / Programmer

Requirements